We take targeted marketing to a whole new level. Our proprietary reports turn insights into action like never before possible.
By looking at keywords as variables rather than strings, we’ve developed a tool that pinpoints your strengths and weaknesses among markets, products, services, and more.
Could you imagine how powerful it would be to have a map that detailed you and your competitor’s search ranking among individual market areas for each of your products and services? That’s exactly what we’ve developed with our new geoSEO Report.
With our proprietary algorithm, we are able to create relational data from search rank data to pinpoint your keyword performance across any market area, no matter how large or small. We can further compile this data by correlating it to specific products and services searched in each area.
This data provides us an exact roadmap of where our campaign needs to lead its focus. From here, we redevelop your campaign to target weak spots, maintain strong spots, and target your individual business goals.
Keywords are a hot commodity on search engines which makes proper keyword research vital for any SEO and SEM campaign. In any industry, there are “low-hanging fruit” keywords which are often searched by the same consumers in a more refined search from an broad and unsuccessful initial search. By combining high profile keywords with “low-hanging fruit,” we ensure your listing is showing up in every search your customers complete.
When choosing keywords to target in a paid search or SEO campaign, we research your markets to figure out what your audience is looking for and what their intent is while searching. Based off their search terms and behavior, are they looking to place an order right away or are they researching a product to find the best brand? From there, we determine which long-tail keywords will bring us to the intersection of consumer intent and your business goals.
A successful keyword campaign combines high profile keywords, “low-hanging fruit,” and your geographic market areas to create the most cost effective solution for your business.
It’s no question the importance the mobile searches play in digital marketing today. Nearly 50% of consumers being research on search engines for a product or service and nearly 80% of local-mobile searches resulted in an in-person or over-the-phone purchase. If you’re a retail or hospitality business, these are vital statistics to consider when developing your marketing strategy.
Google has explicitly stated that having a mobile-friendly website plays a part in your search ranking. But at Being Seen 360, we take mobile optimization to the next level and make sure that not one pixel goes to waste on the limited screen size mobile browsers offer.
Are your goals to drive mobile users to give you a call or are you pushing a certain promotion and want to increase traffic to a specific landing page? By studying consumer behavior on mobile websites, we know what it takes to achieve these goals. At Being Seen 360, we’ll make sure your mobile website puts the right content in front of your customers.
Products and Services
No matter how diverse or niche your products and services are, designing your marketing campaigns to align with your growth goals for specific offerings can be challenging. At Being Seen 360, we take the guess work out of targeted marketing for products and services.
With our proprietary reporting algorithm, we can pinpoint your Google ranking among market areas, products, services, and nearly any aspect of your business. To turn insights into action, we integrate this data into our campaign strategy to inform and target your growth goals.
Being Seen 360 digital marketing campaigns are alive and constantly developing. We never stop collecting data from your ongoing campaigns to continually redevelop our strategies, making your campaigns as cost effective as possible.
It’s no question the importance that mobile searches play in digital marketing today. Nearly 50% of consumers begin research on search engines for a product or service and nearly 80% of local-mobile searches resulted in an off-line purchase. If you’re a retail or hospitality business, these are vital statistics to consider when developing your marketing strategy.
Furthermore for service-based businesses such as law firms, consulting agencies, or medical practices, it can be challenging to identify your strengths and weaknesses geographically in terms of customer acquisition. Our geoSEO reporting algorithm pinpoints your hot- and cold-spots by market area in relation to your products and services. We then take this data and do a competitor comparison analysis to see where your competitors rank up against you.
Then, by directing our campaign to aggressively target high value keywords held by top competitors while also accumulating many “low-hanging fruit” rankings, we play an offensive and defensive game. Remember, there can only be one website as the top Google search results.